Borderlands: Hopes Of Annualization?

clap drunk

From the moment Borderlands: The Pre-Sequel was announced, I had a nagging feeling that this was the start of something bigger than just the release of another entry in the series. Allow me to speculate more fully while offering some background…

borderlands 1 box art

The first Borderlands was released on October 20, 2009. Developed by Gearbox and published by 2K, within two years of release, it sold over 4.5 million copies. Not too bad for a new IP.

borderlands 2 box art

Borderlands 2 was released on September 18, 2012. Again developed by Gearbox and published by 2K, by February of 2014, it had become the highest selling game in 2K history at 8.5 million copies.

borderlands pre-sequel box art

Borderlands: The Pre-Sequel’s scheduled release date is October 14, 2014. When revealed, it was stated that it was being developed by 2K Australia with assistance from Gearbox. Being that the Borderlands franchise is Gearbox’s cash-cow, it seemed odd that they would hand it over (even partially) to an outside studio (albeit within the publisher’s domain).

Not long after the Pre-Sequel reveal, Gearbox announced that they were at work on an entirely new IP (Battleborn) and that it was their main focus, and not Borderlands 3. Randy Pitchford stated: “If there’s going to be a Borderlands 3 and what that would be. We imagine what that might be, and frankly it scared us.”

I’m pretty sure he will get over that fear and the game will be made.

But what really piqued my interest was that the Pre-Sequel was even allowed to be made (mostly) by another studio. Which got me thinking…Borderlands in 2009, Borderlands 2 in 2012, The Pre-Sequel in 2014…we are cutting down those release dates a bit each time. And it seemed like a test for 2K Australia. If this game does well (and let’s face it, with the install base being what it is, how could it not?) I could see the franchise going the way of Call of Duty or Assassins Creed where different studios within the same publisher take the reigns of more frequent releases.

Again, this is all speculation. But with so much money in the can (and more to be made), it’s hard not to see it coming.

tales from the borderlands

This is to say nothing of Telltale’s Tales From the Borderlands, releasing before the end of 2014. Granted, this isn’t a traditional take on the series, however with Telltale at the helm, I’ve no doubt it will succeed. An excellent developer + an established franchise = solid sales.

clap the fragtrap

No matter how things shake out, I’m just looking forward to finally getting a chance to play as Clappy. I’m trying not to think too much about some lore discrepancies like…he can now climb ladders but he can’t climb stairs? He is a robot but still needs oxygen? And how will this new roulette wheel of action skills really play out on the battlefield? Will the algorithm play to your favor and give you the skill you need in the situation, or will it be a crapshoot and you get screwed?

I can’t wait to find out.

If Borderlands becomes annualized, I can’t say I will be upset. And I’m assuming millions of others wouldn’t be either.

Categories: games

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